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Brighton man Des Healey found himself in a devastating situation last year when he fell victim to an AI-based crypto scam that resulted in a loss of £75,000. The scam, which involved a deepfake of personal finance expert Martin Lewis endorsing a fake Bitcoin investment scheme, left Healey in financial ruin.

During an interview with Lewis on BBC Radio 5 Live, Healey shared his heartbreaking story of how he was lured by a sophisticated scam advert on Facebook. The scammers used AI to manipulate Lewis’s voice and create a convincing fake TV interview, making it difficult for Lewis to face Healey, who had trusted his financial advice.

Despite lodging a complaint with the police and partially cancelling some of the loans he had taken out, Healey still owes thousands of pounds to various lenders. The scam involved promises of high returns on crypto investments, leading Healey to take out multiple loans and transfer large sums of money to the scammers.

Fortunately, Healey’s son intervened after overhearing a call with one of the scammers and helped him realize that he was being deceived. While two loan providers cancelled the loans, Healey is left with a significant amount of debt and interest payments.

In light of this unfortunate incident, Martin Lewis shared valuable tips to help people avoid falling victim to rapidly evolving scams. He emphasized the importance of being cautious of schemes that create a sense of urgency and advised against sharing personal information with cold-callers claiming to be from trusted institutions.

Lewis also warned against clicking on suspicious links or responding to scam texts, as this could potentially lead to further fraud attempts. By raising awareness about common scam tactics and encouraging vigilance, Lewis hopes to protect others from experiencing the same financial loss and emotional distress that Healey faced.

It is essential for individuals to remain vigilant and skeptical of offers that seem too good to be true, especially in the fast-paced world of online investments and money-making schemes. By taking precautions and verifying the legitimacy of financial opportunities, people can safeguard themselves against falling victim to fraudulent activities.